DC Comics Brings Comic Books To The Digital World With Weekly NFT Drops

DC is planning to release digital versions of classic comic books in the form of NFTs, beginning with Superman #1.

DC Comics Brings Comic Books To The Digital World With Weekly NFT Drops

DC Comics, home to some of the world's most legendary superheroes like Superman and Batman, has been producing comic books for decades and expanding their franchises across other media like films and video games. Venturing further into a new medium, DC Comics has recently announced they are going to launch a weekly drop of digital collectible comic books.

DC plans to replicate their physical comic books as NFT digital collectibles that can be bought and sold on their NFT marketplace. Functioning somewhat like digital trading cards, these NFT comic books will come in different variations for people to purchase. The first NFT collection will feature a limited run of 3000 editions of the Superman #1 comic book, each selling at a price of $9.99. The original physical version of Superman #1 came out in 1939 and high quality versions of that comic book have sold at auctions for millions of dollars. The calculation DC is making with this NFT launch likely includes the assumption that collectors and investors will value the NFT version of this comic as valuable.

Depending on the reaction to the NFT drop, we will see whether these comic book franchises can help facilitate an active primary and secondary market of their comic books in the form of digital collectibles. $9.99 is a relatively inexpensive price for a digital version of the Superman #1 comic - but will people really place significant value on a digital version of a comic book? It’s a gamble that could pay off for DC if successful, since their characters have millions of loyal fans around the world.